DuraTru™ Sheet Vinyl Construction

Vinyl Flooring

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DuraTru™ Sheet Vinyl Construction
You may already be aware that our DuraTru sheet vinyl is stunningly beautiful, so you’ll be glad to know that its value extends far beneath the surface. DuraTru is constructed to hold up against wear and tear while still providing a nice, comfy surface for your family to walk and play on. 

We start with OptiCleanTM, our quick-clean wear layer designed to add an extra boost of stain resistance. After that comes the photographic layer. This is where we get to show just how creative we can be. This layer showcases, in stunning high definition, images of natural wood, stone and tile that create looks so realistic you’ll find it hard to believe you’re walking on vinyl.

And finally, we have the cushion layer. DuraTru’s fiberglass cushion creates unbelievable comfort while reducing sound transmission, which translates to a more peaceful, soothing atmosphere in your home. That’s not all. The unique construction of DuraTru’s cushion gives it dimensional stability—meaning that it lays flat and stays flat. It’s easy to install and also more forgiving, resisting indentations and tears, and is guaranteed not to contract, expand, crack or curl.

The bottom line is: sheet vinyl from Shaw Floors gives you a luxurious look with the strength to back it up. If you’re looking for a durable, low-maintenance floor with an upscale visual, look no further than DuraTru sheet vinyl.

Browse our DuraTru Sheet vinyl flooring collection